[(Title)] The World Cup sexism that won't go away -- and the female reporters on the front line

Julia Guimarães was reporting when a man leaned in to kiss her on the cheek as she was speaking to the camera.

正在实况转播的女记者朱莉娅·吉马雷斯在镜头前，被一名男子偷亲了脸颊。这起事件发生在俄罗斯萨尔兰斯克市。

In a time that has seen the #MeToo movement go worldwide, the planet's biggest football competition has provided a moment of sobriety.

当#我也是#运动逐渐火遍全球，世界上最大的足球竞赛却让人们瞬间清醒。

Burger King offering women a chance to win $47,000 and free Whoppers for life

Argentine football federation publishing a section on "How to pick up Russian women"

The first incident to gain worldwide attention came when a female journalist working in the Russian city of Saransk published a video of herself broadcasting live on air.

Julieth González Therán was reporting for German broadcaster Deutsche Welle's Spanish news channel when a man grabbed her breast and kissed her cheek.

德国广播公司女记者朱丽在西班牙做报道时被一名男子袭胸和偷亲。

González Therán maintained her composure and finished her report but was left visibly angry and upset.

虽然她保持了镇静，完成了报告，但看得出她很愤怒和沮丧。

After posting the video on her Instagram account, González Therán called for more respect for female journalists.

她在Instagram上发布了这条视频，呼吁人们尊重女性记者。

"We do not deserve this treatment. We are equally as professional and deserving. I share the joy of football but we must identify the limits between affection and harassment," she wrote.

她写道：“我们不应该受到这种待遇，我们和男性同样专业。我分享足球的欢乐，但我们必须确定喜爱和骚扰之间的界限。

González Therán's story is one that female sports journalists, particularly in broadcasting, have heard all too often.

她讲出了女性体育记者，特别是直播时经常发生在女记者身上的事情。

In Brazil, the constant harassment suffered by female sports journalists led to a group of them launching a campaign with the slogan  or "Let Her Do Her Job".

在巴西，女性体育记者不断遭受骚扰，因此，一群女性体育记者发起了一场口号为"让她好好工作"的运动。

The campaign, which kicked off in March, came after Bruna Dealtry, who works for Esporte Interativo, was reporting live when a man attempted to kiss her.

who works for GloboEsporte and is a supporter of #DeixaElaTrabalhar, believes part of the problem is the sense of entitlement held by some male football fans.

"I was in Russia for the 2014 Sochi Winter Olympics but the World Cup has been far worse because it brings the worst out of supporters who believe it should be a male-only event," she told CNN from Russia.

"The problem has been especially bad in the streets with fans and drunk people.

"Once I left the metro and asked a boy to walk with me because there was a group laughing and pointing at me on the train."

"My friend and colleague was kissed before a live report on two occasions. That was the worst. No one can do this to a woman when she doesn't consent."

That friend was a TV Globo and SportTV journalist, who won praise for her reaction toward a man who tried to kiss her while she was reporting from Yekaterinburg.

"It's horrible. I feel helpless and vulnerable," after the incident. "This time I responded but it's sad people don't understand why people feel they have the right to do that."

Writing on Twitter after the incident, Guimarães said: "It's hard to find the words ... Luckily, I have never experienced this in Brazil. Over here it has happened twice. Sad! Shameful!"

Like Guimarães, Swedish journalist  while reporting on Sweden's game with South Korea.

Other incidents involving and France 24's  were also reported.

l, condemned those responsible, tweeting: "Many women are in Russia to carry out their duties in a professional manner & it's important we respect them & their work."

One female journalist told CNN she had witnessed sexual harassment in an official FIFA Fan Zone, an area that is designated for supporters to congregate before matches and watch action on the big screen.

"I work with a Russian girl, who is a translator, and I have noticed that she has difficulty to walk around the city quietly without being approached,"

"We went to the Fan Zone to work on an article and she was approached by at least five different men, some touched her without permission.

"One day in Red Square, a Turkish man hugged her and took a selfie with her without asking permission. I intervened and told him he couldn't do that because it was disrespectful.

He said that the photo was for his wife, as if that served as justification for the act."

Oliveira too, has experienced strange looks and glances in the media centers from fellow journalists.

While she is unsure whether the experiences of female journalists have been worse in Russia than at previous tournaments, she wonders whether the lack of a strong feminist movement in Russia means such behavior goes unchallenged.

"In my view, there is a strong objectification of the Russian woman, who is seen as a sex symbol worldwide," she said.

"Russian society is quite conservative and is still far behind in the defense of women's rights."

But it's not just those in front of the camera who have been targeted with sexual and misogynistic abuse.

In the UK, Vicki Sparks, who made history by becoming the first woman to commentate a World Cup game live on television when she called Portugal's win over Morocco, received a barrage of criticism.

Jason Cundy, a former Chelsea and Tottenham player, told a UK talk show that female football commentators

"I found it a tough listen. I prefer to hear a male voice. For 90 minutes listening to a high-pitched tone isn't what I want to hear," Cundy told ITV's Good Morning Britain.

"When there's a moment of drama, which there often is in football, I think that moment needs to be done with a slightly lower voice."

Cundy  adding: "There are times when you have to hold your hands up and admit you are wrong and have been an idiot -- and this is definitely one of those times."

In Germany, broadcaster ZDF lodged a criminal complaint with the public prosecutor in Mainz after its commentator Claudia Neumann was subjected to a torrent of sexist abuse online.

"Perhaps men need their little oasis of retreat where they're allowed to be children," Neumann told .

"Certain people seem to have lost any sort of decency. Anything 'other' rubs them the wrong way."

"Whether it's female commentators or homosexual players, footballers with a migration background -- some people seem to not want to accept that the old familiar things are gone."

In Australia, SBS presenter Lucy Zelic came close to breaking down on air after viewers took exception to her pronouncing the names of players correctly.

Social media was awash with criticism with some castigating Zelic, while others came to her support, including a number of immigrants to Australia thanking her for taking the trouble to pronounce names the right way.

Zelic has  including sexist abuse, while hosting SBS's coverage of the 2014 World Cup where she was called an an "ugly bimbo" and a "f---ing slut."。

"I learned very quickly to avoid my social media for a few weeks, to block the negativity and now, if I ever come across nastiness, they just look like words cobbled together on a screen," she wrote in 2016.

"Some people say that only God can judge them but I tell you what, these days I am more terrified of the things I have to say about my on-air performances than I could ever be of any critics."

This World Cup has already had its fair share of sexism with after publishing a gallery of the "World Cup's sexiest fans," and Burger King issuing a strong apology after its badly advised World Cup offer.

Stories about players' wives and gratuitous camera shots to attractive women in the crowd have almost become expected during any World Cup.

But there have also been plenty of breakthrough moments, including Iranian women being able to enter a football stadium and watch their side play, something that

The contributions of female pundits, particularly on UK television, have been widely heralded, with England internationals and  winning praise.

But there is still a long way to go, according to Kestelman, who hopes that  can begin to inspire women across the world.

"It was a shock for me that there are such a small number of women covering the World Cup," she said.

"Really, it's such a small representation. In the media centers, when I enter, people look at me with a strange look and it's kind of embarrassing. It happens all the time."

"We still have a long way to walk but the  movement is helping us gain some attention and that's a huge deal."

“我们还有很长的路要走，但是这个运动正在帮助我们赢得一些关注，意义重大。”